Generating a direct reservation helps increasing the profit of a hotel by decreasing the commission fees to the different reservation channels. The instrument in allowing making reservations directly through the hotel website. The own direct reservations channel is characterized with its ability to provide an immediate reservation confirmation or automatic update of the current availability in all on-line booking channels by a direct connection with the channel manager. This is how the unprofessional situation of duplicated rooms is avoided.
Each hotel needs a reservations software that allows an easy and effective management of all internet distribution channels (OTA). Channel manager is a software solution that allows hotel managers to control all their channels from the same place. It includes features such as availability management for all channels, prices according to periods, promotions, price packages, reservations management, customers’ communication, full control over the reservation channels – Booking, Expedia and other over 400 channels, maintenance of a detailed and up-to-date statistical information, etc.
This instrument allows hotel managers to quickly compare prices and price tendencies to those of specific competitors for a specific period of time, using data from different distribution channels (Booking, Expedia, HRS, Trivago and others). With this software, with just few clicks, one can see what is happening on the market.
This is how you get access to over a million travel agencies around the world that use GDS and millions of clients who are using their websites.